Heading To Your First Trade Show Circuit? Commercial Moving And Storage Companies Can Make It Easier
Trade shows are an important part of marketing for many industries, and those 2 or 3 days at the trade show provide business-to-business opportunities that can influence your sales for the rest of the year. If your exhibits are missing, damaged, or not set up in time, someone with the power to make an important contract with your company could walk by and not walk back again. That means that it's important to consider not just how you set your trade show exhibit up, but how you get it there in the first place. This is why you should consider hiring a commercial moving service for the process. Here are some other smart tips to follow.
1.) Shipping early is more efficient than shipping late.
A lot of trade show exhibits end up being delivered the day before or the day of the trade show. While that might seem like an okay idea, you could actually be putting yourself at a disadvantage. Unless there is a specific reason that you cannot ship the majority of your exhibit materials and booth equipment ahead of time, find out how far in advance of the show the mover or the exhibit's facility will allow you to warehouse the items. That allows you to avoid last-minute delays through other delivery methods or the problems that could come with a lost box or two the day the exhibit starts.
If you have multiple trade shows, consider having all of the materials shipped directly from one show to the next. This helps you reduce costs because you don't have to go the expense of shipping them home first before sending them out for the next show. As long as the shows aren't too far apart, warehousing the items temporarily shouldn't be a problem for the moving service or facility.
2.) Ask about exhibit packing and unpacking services.
Your exhibit needs to be up and running the moment that trade show's doors open up—and off the floor almost as soon as it is over so that you don't have to pay additional charges for not clearing out in time. A company that's experienced in trade show project management should be able to arrange a number of services that will help your trade show be a success:
- custom crating for uniquely-shaped or fragile items
- scheduling the dock appointment at the marshaling yard for the delivery to the exhibition hall
- unpacking and installing the booth
- connecting all electronic equipment that's part of the booth
- trade show pack up and clear out services
- clean up and trash removal
Essentially, this leaves you with the ability to arrive at the trade show, find your booth, and get started wooing your clients. When you're done, you can leave again with the knowledge that everything will be packed up and cleaned up according to the standards required by the exhibition hall, leaving you free to get some rest before the next show.
For more information on how to handle your trade show shipping, talk to a commercial moving service in your area, or click here to learn more about this topic.
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